Hoke’s Ramblings » 2007

March 22, 2007

Click here - Google bombing at its finest

Filed under: Tech — Chris @ 6:17 pm

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I was explaining the concept of Google Bombing to a colleague the other day, and it struck me that Google’s method of ranking pages based on anchor text (the descriptive text people click on to visit a particular site) must mean that the word ‘here’ must point to some pretty inane places, seeing as just about every webpage has a link somewhere that says ‘click HERE to whatever’.

Checking this in Google (click here) returns mostly application download pages, in rough order of appearance:

Acrobat, Quicktime, Realplayer, IE7 (ugh), Winzip, Firefox, Winamp and Google Earth, with DivX bringing up the rear of the leaders.

So I suppose this gives a rough guide to how widely publicised the various apps are on the web, but more importantly, shows another (albeit minor) flaw in Google’s Pagerank system.

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